Built for plumbers, electricians, roofers & every construction trade
Never lose another job to a missed call.
The Backup Line is a 24/7 AI answering service and AI receptionist for contractors and the construction trades — it picks up after-hours and when your lines are full, and sends the lead to your phone before the caller hangs up.
Step 1
1.Your phone rings first
Keep answering like you always have — nothing changes.
Step 2
2.You can’t pick up
On a job, after hours, or both lines already ringing.
Step 3
3.The Backup Line catches it
Answers as your company, qualifies the caller, alerts you.
Call the number and act like a client — hear what yours could sound like.
How it works
You don't build or configure anything. We install it on your line and tune it for your trade, and the only step that's yours is the last one: calling the lead back.
Your number stays yours
Nothing to port, nothing to change on your trucks, website, or Google listing. We handle the whole setup remotely, and calls only forward to us when your team doesn't pick up.
The AI answers — disclosed, up front
It asks what actually matters for your trade — intake questions we write for your business when we set it up, not a generic script — and it tells callers up front that it's an automated assistant.
You get the lead, ready to book
The AI captures the caller's details and exactly what they need, then sends the whole lead to your phone before you've even seen the missed call — so you call back and put it on the calendar.
The calls your team can't catch, kept as leads
Every missed call used to go to voicemail and vanish. Here's what happens to it now — from a routine quote to the call that can't wait.
- 1
It answers the calls your team can't
Your line rings, nobody picks up — after hours, out on a job, already on another call — and it forwards to us. The AI answers in seconds and says up front that it's an automated assistant.
- 2
It captures the lead
It gets the caller's name, callback number, and exactly what they need, in their own words — then the whole lead, with the full transcript and recording, lands in your portal and your email. Nothing evaporates into voicemail.
- 3
Calls that can't wait ring your phonePro
When it recognizes a call that can't wait — what counts is tuned to your trade — it tells the caller you're being alerted, then places an automated call to your phone with the caller's name and number, redialing if you miss it, so you call the customer straight back.
- 4
The follow-up list chases youPro
Every lead you haven't called back yet sits in one list, and it nudges you every two days until you close it out — so a busy week doesn't quietly cost you a job.
- 5
It can offer times from your calendarPro
If you want it, the line reads your calendar and offers callers a proposed time from your real availability. Nothing is confirmed until you confirm it — we set it up with you.
What's included
On every plan unless marked. Nothing here is an add-on to hunt for later.
- 24/7 after-hours + overflow answering
- Answers on the first ring — no hold music, no phone tree
- No busy signals — every caller answered at once, even on your busiest day
- Greets callers as your company, with a greeting you approve
- You choose when it picks up — after-hours only, overflow, or every call
- You get emailed the caller's info, transcript & recording the moment the call ends
- Every caller qualified and captured — name, callback number, and exactly what they need
- Calls that can't wait get an instant call to your phone (redialed if missed) plus email & push, so you call the customer straight backPro
Cheaper tools exist. They also expect you to build it.
There are AI receptionists for fifty dollars a month. They're software — you set them up. This is the same technology, installed and maintained for you, with an intake script written for your trade.
Self-serve AI tools
$49–65/mo
You write the script, you configure the forwarding, you test it, you fix it when it mishandles a call that mattered.
The Backup Line
from $149/mo
We install it on your line, test it with a live call, and tune the intake for your trade.
Human answering service
$4,000/mo
Real receptionists who can book and transfer calls — but you're paying human labor by the minute, and round-the-clock coverage is how it adds up to this.
Don't take our word for it — call it
Dial the number below and act like a customer calling about a job — whatever that sounds like in your trade. Answer its questions like a real caller would. That's the whole demo.
+1 (918) 223-4411Pick the line that fits your shop
Every plan answers every call, 24/7, and includes a 7-day free trial on your real line. No contract — move up or cancel anytime.
Every plan is built and installed by us. On your real line, tuned to your trade, tested with a live call before it ever answers a customer.
Starter
The line that always answers.
Up to 100 calls a month
No setup fee · no contract
Start free trial- 24/7 AI answering — every call picked up, first ring
- Recordings, transcripts & call summaries — never an add-on
- Instant alerts — push, email, and in your dashboard the second the call ends
- Know what each call is worth — every one priced against your average job, so you see what the line caught
- Follow-up list — every lead you haven't called back yet, in one place, so nothing quietly goes cold
- Built and tuned by us — set up for your business, and changes are free for as long as you're a client
Pro
Most popularIt calls your phone with the leads that can't wait.
Up to 250 calls a month
No setup fee · no contract
Start free trial- Everything in Starter, plus:
- Call-backs to your phone — when a call can't wait, the AI tells the caller you're being alerted, then rings your phone with their name and number, and tries again if you miss it (you pick 2 or 3 attempts). What counts as can't-wait is tuned to your trade — an active loss for restoration, a burst pipe for plumbing, etc.
- The follow-up list chases you — every lead you haven't called back gets a nudge every two days until it's closed out
- Insurance-ready call file — when a job involves a claim, any call prints as a clean intake record with the full transcript, ready to hand an adjuster or drop in the claim folder
- Calendar-aware scheduling — if you want it, the line reads your calendar and offers callers a proposed time from your real availability. Nothing is confirmed until you confirm it. We set it up with you.
Running a bigger operation? Pick Enterprise in the trial form, tell us what you need, and we'll build it custom.
Extra calls are $3 each. We never stop answering — if you have a big month, the line stays up and the extra shows on your next invoice. Call-backs to your phone are free and never count toward your monthly calls.
Start your free trial
Tell us about your shop and we'll set up a live 7-day trial on your real number. You aren't charged until the trial ends.
Questions
Is the demo my actual phone system?+
No. The demo line runs the same setup we install for you — call it and try a real scenario to hear exactly what your callers would experience. When we install it on your business, we never touch your published number; it only picks up when your team doesn't.
Will this replace my receptionist or office staff?+
No. It's built to catch overflow only — after-hours, no-answer, and surge. Your team still answers first; the AI is the backup that used to just go to voicemail.
What happens when a call can't wait? (Pro)+
On Pro, when the AI recognizes a call that can't wait, it tells the caller you're being alerted and will call them right back — then it rings your phone with the caller's name and number, tries again if you miss it, and sends you an email and push alert. What counts as can't-wait is tuned to your trade — an active loss for restoration, a burst pipe for plumbing, etc. Starter still answers every call, captures the lead, and alerts you the moment the call ends — it just doesn't place the call-back.
Can I change how it answers later?+
Yes, on every plan, and it's always free. Tell us the change in plain words — "stop taking jobs under $500," "we offer financing now," "mention the senior discount" — and your line answers that way the same day, usually on the very next call. No settings to learn, no change fees, no support ticket.
How long does setup actually take?+
About 20 minutes, and we do it for you. We register your business with the carrier and set up call forwarding remotely; your only part is a short call to confirm how you want your calls handled. Your number, website, and Google Business listing never change.
Is there a contract?+
No. Month-to-month, cancel anytime. Start with a 7-day free trial on your real line before you pay anything.